Digital Marketing

Search Engine Optimisation (SEO)

Search Engine Optimisation (SEO) is the process of improving the visibility of a website or web page on organic search engine result pages (SERPs).

A comprehensive SEO campaign will include carefully selected keywords which the on-page optimisation will be designed to make prominent for search engine algorithms.

SEO can be broken down into two basic areas: on-page, and off-page optimisation. On-page optimisation refers to website elements which comprise a web page, such as HTML code, textual content, and images. Off-page optimisation refers, predominantly, to backlinks.

Why SEO?

  • Grow organic visibility across all major search engines.
  • Drive more visitors to your website and generate more leads.
  • Real-time conversion tracking including phone calls.
  • Increase market reach from maps, local directories and social media.
  • Weekly/Monthly digital performance analysis and reviews.
  • Choose from a range of SEO packages to suit your business.

 

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